Behind the Lens 005: 2024 Year in Review

Whoever said entrepreneurship can fight is 100% correct. 2024 was a wild year of wins, losses, and lessons; reflecting on this year has been a sobering and enlightening experience. Productivity comes down to understanding what gives you energy and what activities drain your energy. I would say I’ve been pretty productive this year while publishing

• 35 YouTube videos

• 26 YouTube shorts

• 19 podcast episodes

• 50 social videos on Linkedin

• 262 total posts on Linkedin

• 95 newsletter articles

And that’s not including my semi-secret projects. 😎 I started my year with a document in Notion where I wrote my annual goals and had pages for each quarter to check in on my monthly progress. I ended the year with a check-in on this document – not to beat myself up for the things I didn’t accomplish or to put myself on a pedestal for the things that exceeded my expectations. I check in to see what goals still matter to me now, and which strategies and tactics were actually helpful in allowing me to achieve those goals. My favorite part is seeing the unexpected wins along the way. You can make any plans you want, but life still has a way of working things out in your favor that you least expect. Jesse Itzler held a live webinar that gave me some tips on how I can make this system even more robust yet simple in 2025. But before the new year rolls in, I wanted to give a transparent look at my 2024 wins (including social network growth), challenges, lessons, and the things that kept me dedicated to putting myself and my work out into the world.

P.S. If you’d like me to send you templates of my Notion docs for my yearly and quarterly digest or my marketing analytics dashboard, let me know!

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